Pinterest for Private Practice and Non-Profits
Wayne Kessler helps private practitioners and non-profits using online technology and social media to increase their visibility and online reputation with referral sources, current, and potential clients.
One social media tool gaining high praise is Pinterest. Pinterest is best described as a pinboard-styled social photo sharing website. Pinterest enables members to “pin” things of interest to the site by managing theme-based collections of images. The site’s stated mission is to “connect everyone in the world through the ‘things’ they find interesting.”
Private Practice Professionals and Non-Profits can use Pinterest to:
- Build visibility online
- Network with colleagues
- Stay in contact with referral sources
- Educate others
- Learn treatment skills and professional development
- Attract new clients
Coaching on Pinterest for Private Practice and Non Profits
Wayne offers individual and group coaching/tutoring sessions on how to use Pinterest for private practice and non-profits. The coaching training sessions cover the following information in detail:
1. Creating a Plan for Pinterest
2. Setting up your Pin Boards
3. Create Your Own Original Content to Pin
4. Finding good content to re-pin
5. Building Your Audience Using Social Media sites
6. Pinning Tutorials and Teasers
7. Using Trending Topics
8. Using “Calls To Action”
9. Hosting Contests
10. Pinning About Your Locality